“An investment in knowledge pays the best interest” Benjamin Franklin
Originally from Easton, Massachusetts, I chose the University of Tampa for its AACSB-accredited business program and strong reputation in business. Moving away from home was also a way to push myself out of my comfort zone and embrace new experiences. Now, as a senior majoring in marketing, I love the variety this field offers, especially with such knowledgeable professors who bring their real-world business expertise into the classroom. I’ve enjoyed diving into courses like Marketing Strategy, Digital Marketing, Buyer Behavior, and Speech for Business, each helping me understand how to create impactful marketing campaigns, engage with diverse audiences, and communicate persuasively in professional settings. While my coursework has built a solid foundation, I know learning doesn’t stop in the classroom. I’ve been able to apply what I’ve learned to hands-on work experiences that keep me growing and adapting. Plus, I’m always up for new adventures—I love to travel, explore, and connect with people, which has made my time here even more exciting and dynamic!
The University of Tampa’s AACSB-accredited business program is globally recognized for its academic excellence, offering students a curriculum that meets the highest standards in business education. Graduates gain essential skills, industry insights, and a competitive edge highly valued by employers
The University of Tampa was honored with the prestigious 2024 NADOHE Institutional Excellence Award for private, four-year institutions, celebrating its exemplary commitment to campus diversity and inclusion. Presented at the National Association of Diversity Officers in Higher Education’s annual conference, this award underscores UTampa’s leadership in fostering an inclusive academic environment
Ranked #21 among 136 Regional Universities in the South by U.S. News & World Report, the University of Tampa stands out for its commitment to academic excellence. This ranking reflects the university’s strong performance across a range of well-established indicators of quality (2022)
Relevant Coursework
This course provided an in-depth look at the personal selling process, emphasizing a professional, customer-oriented, problem-solving approach in various sales scenarios. We explored the key aspects of a sales role, including the recruitment and selection of candidate, development of training programs, and tackled issues related to compensation, supervision, motivation, and the ethical challenges sales professionals often face
This course offered a methodological approach to addressing marketing and consumer research challenges, focusing on both primary and secondary research techniques. We examined the information requirements of marketing managers and how to use data effectively in decision-making, covering the entire marketing research process—from research design to data analysis, interpretation, and presentation of findings
This course introduced both digital marketing theory and practical application, offering a comprehensive understanding of key digital marketing channels, including owned, paid, and earned media. Throughout the course, we obtained multiple HubSpot certifications and gained hands-on experience using WordPress to create and manage a website, applying real-world skills essential for success in the digital marketing landscape
This course explored behavioral science concepts central to the consumer decision-making process, including factors like personality, perception, and the influence of group and cultural dynamics. We focused on how marketers can leverage these insights to build stronger relationships and develop more effective marketing strategies. By examining real-world case studies, we learned how to apply these concepts to craft targeted campaigns that resonate with diverse consumer segments
Involvement
AMA UTampa is a vibrant community of aspiring marketers driven by innovation, creativity, and a commitment to excellence. Since joining as a freshman, I have attended weekly informational meetings and leveraged AMA’s extensive networking, exclusive educational resources, and volunteer opportunities to build valuable industry connections. This year, I proudly became the first member of the fundraising team—a branch of the finance team—where I established foundational structures to strengthen our fundraising initiatives and collaborated closely with the finance team to enhance operational efficiency. Being part of AMA UTampa has equipped me with not only industry insights but also a network of lifelong connections that continue to inspire my growth in marketing and sales
Spartan Agency is UTampa’s only student-led marketing agency, delivering digital marketing solutions to real clients. Organized into five sectors—research, website, social media, email, and creative—the agency allows hands-on experience in each area. Since joining in Fall 2023, I’ve managed the team’s Instagram and LinkedIn profiles, updating them weekly with content related to our projects. Working with a close-knit team of 15 has provided invaluable opportunities with collaboration and learning
Sigma Delta Tau (ΣΔΤ) is a national sorority founded in 1917, with chapters across the U.S. dedicated to empowering women through scholarship, service, sisterhood, and leadership. Since joining SDT as a freshman, I have grown alongside other inspiring women and actively contributed to our philanthropic efforts, raising funds for Prevent Child Abuse America (PCAA), Jewish Women International (JWI), and the Sigma Delta Tau Foundation. My involvement has given me not only lifelong friendships but also a strong support system that has enriched my college experience. Being part of SDT has truly shaped my journey and connected me with sisters I’ll have for life.
Study Abroad
This past spring 2024, I had the incredible opportunity to study abroad in Barcelona, a dream I’ve had for years. Despite the initial fear of being away from home for four months, it turned out to be the most rewarding experience of my life. During my time in Barcelona, I experienced significant personal growth, learning not only about the city but also about adapting to and embracing over a dozen new cultures. I am deeply grateful for this opportunity, made possible through the University of Tampa, and proud of myself for stepping out of my comfort zone to take on this life-changing adventure. In addition to living in Barcelona, I had the privilege of exploring several other amazing destinations, including Switzerland, London, Amsterdam, Belgium, Morocco, Paris, Ireland, Portugal, Prague, Monaco, Nice, Mallorca, Milan, and Lake Como, among others. This experience has not only expanded my global perspective but also enriched my life in ways I never could have imagined. I will carry these memories and lessons with me for the rest of my life.